Focus: Marketing
The LGBTQ+ community is not a monolith.
While there are shared cultural points and interests, an individual’s experience in the community is unique across many identities, including race, gender, ability, and age.
Bold Culture will present its insights report – Spectrum – which focuses on the multicultural LGBTQ community’s consumer impact, cultural influence, and how companies can ensure authentic representation in campaigns and the workplace.
These insights have been produced from the first-hand experience of creators in the community coupled with third-party research studies.
Take the next step in creating a more equitable and inclusive culture for your employees
In this workshop, participants will be able to learn:
- Understand the spectrum of the LGBTQ+ experience, particularly of Black and Brown individuals
- Learn how to use this knowledge to create authentic engagement in campaigns and the workplace.