In 2012, President Barack Obama declared November as National Entrepreneurship Month. National Entrepreneurs’ Day occurs annually on the third Tuesday of November to serve as a day to honor people who innovate, create jobs, and help build our economy. As more small businesses start and grow, more jobs become available and new opportunities are created.
There’s no one right way to be an entrepreneur and the definition may vary depending on where you look. But there’s no doubt that the entrepreneurial spirit is alive and well in people from all walks of life. To that end, in honor of National Entrepreneurs’ Day, here’s a roundup of some of the incredible people we’ve featured here on Culture Hub who are charting their own course, creating opportunities for themselves and others, or challenging the status quo.
What Brands Can Learn From Telfar’s Success
What Telfar has done to build a solid core following is something brands across all industries can dissect and learn from when they’re trying to create strong and ethical strategies to tap into multicultural markets, especially through social channels and influencer campaigns.
Melissa Adeyemo: Nollywood and Black Hollywood share a go-getter spirit
NJ-born filmmaker Melissa Adeyemo is part of a growing cadre of Black female film and television producers that are telling nuanced stories about Black life around the world. Both Nigeria and the U.S. have created their own Black-led film industries that cater to Black audiences in a way that is not seen elsewhere in the world.
Personal Insights: Why Biculturalism Is My Superpower In Business
When she started her business, Nuevo Studio, Naoma Serna-Zahn wanted to embrace both of her cultures and represent people who were marginalized. Nuevo Studio was started to celebrate those people and to pay homage to her Mexican culture. Learn more about Serna-Zahn’s background and how she infuses it into her thriving business.
Queer Media Spotlight: SLAY TV
SLAY TV exists today to give this generation something Sean Torrington never had while growing up. Yes, there were Black men in the media at the time. However, there was no representation of Black queer men. He didn’t see his full self reflected and wanted to change that for future generations.
Breaking Travel Barriers: Martinique Lewis Helps Black Travelers and Brands Connect Across the World
Despite Black travelers spending an estimated $109.4 billion on leisure travel in 2019, local and international brands weren’t targeting or including them in their advertisements. Oakland area native Martinique Lewis developed an affinity for solo-travel and uncovering connections to Black history at unexpected destinations. But the more Lewis traveled, the more she noticed a consistent lack of people who looked like her in travel ads and marketing campaigns; so she took to social media. Learn how Lewis maximized her experience in marketing and insights into diverse travel communities to assist travel brands in increasing representation in their advertising.
Fenty Empire Breaking the Mold with Intentional Diversity
Rihanna has become a cultural icon challenging the boundaries of genre in music, fashion, and beauty. Diversity and inclusion are not buzzwords for the Fenty empire but a value heavily embedded into the way Rihanna does business. As she expands her reach across various industries, it’s evident “that Rihanna’s reign just won’t let up.”
Hanifa: Black-Owned Brand Shaping the Fashion Industry
Congolese, Maryland-based designer and entrepreneur, Anifa Mvuemba launched Hanifa Clothing in 2012, a brand dedicated to women of color and figures passing the standard sample size. Mvuemba’s brand became widely known for revolutionizing the fashion industry by hosting a virtual 3-D runway show in response to the limitations and impact of COVID-19. Anifa Mvuemba has demonstrated her potential as a groundbreaking designer in the fashion industry that champions the deliberate inclusion of women of color.
Michelle Cadore: From Glass Ceiling to Creative Entrepreneur
Brooklyn-native creative and serial entrepreneur Michelle Cadore is the mind behind the YES I AM brand highlighted by Jennifer Hudson in partnership with Mastercard to uplift Black women business owners. In this interview style article, Cadore shares how being overlooked for a promotion helped her leave her once promising career to pursue entrepreneurship.
Ode to Small Businesses
This is an ode to the places that continue to be there for us when we don’t know if we can keep showing up for ourselves. The ones that keep their doors open, adjust to change and troubleshoot solutions with their neighbors in mind.” Rebecca Carvalho wrote this love letter to local businesses and the value they bring to communities. You’ll also find a directory of diverse small businesses around the country that you can support from wherever you are.
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