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Want a crash course on Black American consumers and their cultural impact?

Download our Black Paper to find out more.

We take a BOLD approach

to diversity, inclusion, and multicultural marketing.

Ready to get about BOLD about diversity?

Resonate - Bold Culture

Expand Your

Reach

A data-driven approach allows you to target & connect with consumers at scale.

Reach - Bold Culture

Connect and

Resonate

Provide audiences unparalleled, authentic experiences by your brand/agency to keep your company at the top of mind for consumers and future talent.

Retain - Bold Culture

The Goal Is To

Retain

Uncover pain points that are contributing to the attrition of diverse consumers then develop custom programs to address those issues and retain consumers.

Expand Your Reach

A data-driven approach allows you to target & connect with consumers at scale.

Connect and Resonate

Provide audiences unparalleled, authentic experiences by your brand/agency to keep your company at the top of mind for consumers and future talent.

The Goal is to Retain

Uncover pain points that are contributing to the attrition of diverse consumers then develop custom programs to address those issues and retain consumers.

We are ready to

work for you.

Our framework can make a

bold impact on your business.

We champion diversity.

We advocate for inclusion.

We are believers in equity.

The Bold Culture Team

Founder & CEO

Darren Martin

Managing Partner & Chief Creative Officer

Ahmad Barber

Ahmad lives and breathes art direction and visual storytelling. This creative shop translates ideas into photography, digital graphics, and web dev. Connecting the dots with pixels and pictures.

Chief Operating Officer

Biana Bakman

Chief Digital Officer

Juda Borrayo

Juda is obsessed with creating content that persuades and stimulates the amygdala. Growth, strategy, and execution. Skills include ppc management, copywriting, lead gen, funnel building, and creative direction.

Strategic Advisor

Gary J. Nix

Darren Martin

Darren Martin

Founder & CEO
Ahmad Barber

Ahmad Barber

Managing Partner & Chief Creative Officer
Biana Bakman

Biana Bakman

Chief Operating Officer
Juda Borrayo

Juda Borrayo

Chief Digital Officer
Gary J. Nix

Gary J. Nix

Strategic Advisor

Ready To Get Bold About Diversity?

We are ready to take action with you.

Our Bold Voices

  • Donald Glover is many things: Black-American crooner from Atlanta, songwriter, actor, rapper. What about marketing guru? To be sure, his show “Atlanta,” in which he served as showrunner, writer, producer, and leading character, shocked the world with its immense popularity. But it would be a miscalculation to pin the show’s success

  • September 13, 2016: Atlanta-based rap duo Rae Sremmurd release their infectiously catchy song “Black Beatles.” Days after its release, Billboard calls it a “quintessentially youthful song, which is extremely welcome in this ongoing age of social conservatism.” October 26, 2016: Students at Ed White High School in Jacksonville, FL kick off

  • Producer, showrunner, writer, and also one of the few Black women in Hollywood with successful mainstream shows, Shonda Rhimes opened the floodgates of racial and cultural diverse representation on ABC with Black women at the center of many of her narratives and in return, it has created a wide, racially

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